How Are Sales, Marketing And Branding Different And Why Are Agencies So Nit-picky About Their Definitions?

According to the American Marketing Association, “Marketing…


8 Amazing Facts About Digital Marketing

As the world is adapting to the digital realm with great…


Brand Building: An Analogy Away

While the will to start a company is one’s own, its success…


Waterman of India – A film on the work and life of Dr Rajendra Singh

Here is the story of a man who brought 1000 villages…


Documenting Narendra Modi Stadium – The World’s Largest Cricket Stadium

Boasting of its astonishing seating capacity of over 1 lakh…


5 Books That Every Advertising Person Should Read

The advertising world is an intricate web of understanding…


4 Key elements to improve your brand positioning

While the will to start a company is one’s own, its success…


The Age old feud between Copywriters & Designers and How you can resolve them

In a marketing or advertisement agency, copywriters and…