“Design is the silent ambassador of your brand.”–Paul Rand

The Power of Graphic Design to Transform Your Brand

To flourish in a habitually fast-paced world, visuals can be phenomenal in helping a brand quickly imprint itself on a person’s psyche. A brand, supported by a series of nuanced and meticulously designed elements, can find an audience effortlessly while standing out from the many offerings available today.

With over a decade of experience in the branding industry, Decode Mediacom understands the importance of visual elements and their impact on marketing and advertising. Our mission is to ensure that all content created meets personal and business needs while making it seamless to establish a brand in the marketplace.

With a core team of artistically skilled experts equipped with the latest design software and technology, Decode Mediacom can formulate the correct composition of visual and aesthetic elements that fit your brand’s needs.

Why Graphic Designing:

  • One is believed to remember up to 65% of the visual information they have consumed and only 10% of the written content.
  • It is concluded that over 94% of users viewing a website will leave if it doesn’t have an appealing design.
  • Approximately 93% of the communication happens through visuals.
  • It is observed that images are processed 60,000 times faster than text.
  • We remember only 10% of the message we hear if an image does not follow it.

The human brain is wired to consume images faster than text. As a result, images are critical objects in this ever-evolving digital age where audiences have a short attention span.

Visual Graphics: The Power of Imagery

Visual graphics have always been an essential aspect of advertising. It is the power of imagery that attracts customers to a product. With digital evolution, this task can be achieved through web design, social media, and other digital mediums. However, to thrive in today’s challenging virtual market, a brand must invest wisely in professional-looking visual elements for the virtual space.

A professionally designed website or a thoughtful and engaging social media post can be a boon in shaping brand presence while giving the company an exceptional edge. In addition, essential brand milestones will become easier to achieve with well-crafted and aesthetic designs and themes, and that’s what Decode Mediacom strives to provide.

Decode Mediacom: The Design & Branding Company for Your Creative Needs

We believe that drawing is a fundamental form of human expression. It allows people to communicate, tell stories, and express their emotions through visual imagery. However, when it comes to branding, it is more than just using a pen and paper. When formulating visual elements in the branding process, one must consider the use of strategies, marketing tools, brand positioning, and current trends. Incorporating these strategies will give the brand the traction it needs and achieve the desired results.

We Bring Your Vision to Life

As a design and branding company, we know what it takes to give a brand the required representation. Our team consists of adept professionals who are well-versed in design applications and have the requisite knowledge about design strategies and marketing theories, not to mention staying updated with the current trends.

With a well-coordinated workflow structure, we transform ideas into reality and offer your brand the thrust to soar high in the market.

What Sets Us Apart

  • A staff of over 25+ members equipped with the technical know-how as well as possessing marketing acumen
  • A group of over 20+ freelancers and independent contractors who facilitate the smooth running of our projects
  • Equipped with the latest digital applications for designing
  • A spacious and plush studio that helps in boosting the creative zone
  • A well-coordinated workflow structure.

Services: Graphic Designing

Identity Kits

Marketing Collaterals

Internal Branding/Designing

Event Branding/Designing

Advertisement Designing

Coffee Table Books and Reports

USPs of our design services:

Choosing an advertising agency to represent your brand is a decision that will shape its future. An option that offers the necessary qualities and provides you with what your brand needs. Here are some key points that make us, Decoders, unique and stand out.

Continuous skill upgradation

Decoders is constantly learning and practicing to stay ahead of the latest trends in the industry. They ensure their staff is trained to meet the latest standards, providing customers with fresh ideas. Weekly employee evaluation meetings discuss opportunities for improvement, progress, and challenges, promoting continuous growth and enhancing Decode's skills and learning. This approach fosters continuous growth and development in the industry.

A keen sense of aesthetics

A designer's essence lies in their aesthetics and artistic skills, which are essential regardless of industry knowledge or equipment. We promote creativity and maintain it by allowing designers to exercise it periodically. Understanding market trends and best practices helps in formulating desired design elements. Combining these aspects makes us a competent partner in creating design elements that work for your brand.

Expertise and Experience

Experience is the best teacher in all areas, including the advertising and marketing industry. A creative agency with diverse and detailed specialist knowledge facilitates processes and learns from each project. Long-term partnerships with customers demonstrate high customer retention rates, indicating satisfaction. The company's continued progress reflects its success in this area. Over a decade of experience in branding and advertising, we have built a wide-ranging network that helps us serve clients better.

Robust Infrastructure

Decode is an agency that provides creative professionals with state-of-the-art design software and hardware, along with a team of over 40 professionals with continuously developed creative skills. The agency ensures the use of the latest technologies and constantly updates its infrastructure to meet client needs.

Quick Turnaround Time

Here at Decode, we are keen on delivering as fast as possible, proven by our customer history. We understand the importance of time in the branding and marketing industry and, therefore, strive for the prompt delivery of end products. With a modern infrastructure and a staff constantly working to improve their skills, we have the necessary resources to deliver on time.

At par with the market trends

In this dynamic and unpredictable industry, it is essential to keep up with current trends in order to develop content that will be successful in this market. As Decoders, we are committed to this and are always up to date with the current market trends and fluctuations. This not only helps us to know what works better but also to educate ourselves and be prepared for how the industry evolves.

Our process of Designing:

Conceptualization

This is the beginning of the ideation process when the basic details of a project are shared and discussed with the designers. They will learn the core of the project and other vital aspects such as the requirements, the expectations, the theme it revolves around, the industry it is in, the client's vision, etc. They are also informed about the client's specific requirements or preferences, such as a particular color palette, pattern, and so on.

Research

After receiving the order for the project, the designers conduct a thorough analysis. The research is comprehensive, from examining shadow brands to understanding the sectoral potential, from deciphering the product/service to in-depth competitor analysis. This helps designers develop a deeper understanding of issues such as the subject matter or the industry relevant to the project, which allows them to achieve a much more efficient outcome.

Brainstorming

At this stage, designers enter the mode of brainstorming, considering the deeper perspective they have gained on the project, with the comprehensive knowledge and understanding of its key factors, and conceiving visual elements that represent the project more effectively.

Design Drafts

This marks the end of the conception phase and the beginning of the design of the artwork. At this stage, equipped with everything necessary for the design, the designers begin the actual design process. This is also where the primary design elements are established, expressed in themes, color selection, layouts, font selection, etc. This stage is crucial to understand the client's ideas and implementing the brief properly.

Final Draft

In this phase, the selected design is reviewed and experimented with by implementing different versions with modified elements, such as typography, text flow, etc., to determine what works best for the final design.

Presentation

The design process ends here. In this phase, the final design is cleaned up, and all changes decided in the previous phase are implemented and neatly presented to the client. In addition, mockups are created here to show the application and implementation of the design in real-time.

Want to get graphic designing made for your company, get in touch with us now.

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