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With more than 3.5 billion active social media users, it is safe to say that social media is now

Ever since marketing was recognised as an essential tool, agencies and the creative industry

Since the invention of blogging sites in the 1990s, the word count has always remained a

In the ever-evolving branding and advertising realm, it is essential to follow sound advice and listen to the pioneers…

Even while people struggled to cope with isolation and an unsocial lifestyle in the past year, creative individuals…

You must’ve heard marketers ranting about how videos have revolutionized their branding strategies or how they have…

Globalization had long back set the ball rolling for a market in which the consumer is the king. In addition, the…

The global nature of the pandemic has seriously damaged the global growth story and has thrown all the consumer…

According to the American Marketing Association, “Marketing is the activity, set

As the world is adapting to the digital realm with great enthusiasm, people are discovering new and enticing ways to…